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Heather Wilson of High Gear Success holds a Bachelor of Science in Journalism from Ohio University and write for various publications within the motorsports industry.

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High Gear Success

2 weeks ago

High Gear Success
I've always believed in attracting clients rather than chasing or pushing clients. (Following up a few times isn't chasing. Everyone needs reminders -- myself included.)Today reaffirmed that sentiment after I experienced the most pushy and downright rude sales call as a potential client myself. After a 45-minute scheduled strategy call that seemed promising, I was presented with the investment. While I felt it was fair in value, I almost never make split-second financial decisions -- especially not with a company/individual that i don't have an existing relationship with. He offered "incentive-based pricing" -- meaning if I bought now, it would be one price. If I bought later, it would be another. Fine.But when I politely say that I appreciate his time and respect that price, but will not be making that decision right now, he should respect that. He immediately started in with aggressive psychological strategies, which doubled as insults. Essentially implying that I'm indecisive, holding myself back, etc. After taking more hits than I even should have, I straight up told him I didn't appreciate being sold to in that manner.I will NEVER make potential clients feel that way. I always seek to understand their situation, make strategic recommendations on services and respect if they need time to process it. (We're not talking $20 here...) Why burn a bridge with a potential client before it even gets started? There's no reason for that. If you need to think about it, cool. If you decide not to move forward with it now, that's okay. I'll keep building that relationship with you until you see/feel the value for yourself. No high-pressure sales tactics. My #1 rule in business has always been "no assholes." That goes both ways. ... See MoreSee Less

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High Gear Success

2 months ago

High Gear Success
I've got a couple more spots before 2025 wraps up to take on clients that are still in need of a sponsorship deck/proposal for 2026. 🏁 If that's you/your team, reach out.Every deck/proposal is customized to YOU & your potential sponsor(s)' needs. ... See MoreSee Less

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