Event Operations & Marketing for Motorsports Event Organizers
Looking to streamline event operations and boost your marketing efforts? High Gear Success founder Heather Wilson has some fuel for thought to accelerate the process.
She launched Fuel for Thought virtual meetings back in 2023. The Zoom meetings bring together event promoters and club representatives for short training sessions and collective discussions relevant to hosting motorsports rides and races. This year’s schedule includes five meetings that begin at 5 p.m. Pacific/8 p.m. Eastern.
“The information helps take the guesswork out of marketing and operations. Using a few of Heather’s tips will help reduce the amount of time, money and personnel needed to run events.” James Wright, member of Fairmont Dual Sport Riders, adds that he has gained “great insight, tools and strategies to help make our events even better.”
