Virtual Meeting Place for Motorsports Event Organizers
Fuel for Thought is designed to teach motorsports event organizers how to streamline event operations and boost marketing efforts. High Gear Success announced this year’s schedule that includes five different virtual meeting dates. Launched in 2023 by Heather Wilson of High Gear Success, a motorsports communications and marketing strategy company, the virtual meetings bring together event promoters and club representatives for short training sessions and collective discussions relevant to hosting motorsports rides and races.“I’ve met many individuals who are enthusiastic about organizing rides or races but lack the marketing expertise or business operations experience to properly support a sustainable event. Quality events are a vital component of the motorsports industry. Riders need opportunities to enjoy their machines and gather with fellow enthusiasts.”
