Living Life with Ambition
From track days at Loudon Speedway to solo moto adventures, Annick Magac has built a brand and podcast that showcases her approach to living fiercely. In this episode, host Heather Wilson Schiltz chats with Annick about launching FÉROCE years after the idea came to mind and how her YouTube audience has helped to shape her content.
They also dive into riding Harleys for the first time, brand design strategy, showing up on camera even when you don’t feel perfect, and the joy in unexpected moto friendships.
🎧 What You’ll Hear:
• Why Annick sat on her podcast idea for 6+ years (and what finally made her start)
• Her journey from vintage bikes to roadracing
• What it’s like growing a podcast and YouTube channel from scratch
• Riding a variety of motorcycles to learn what you like
• Motorcycle culture insights: unspoken rules and how different backgrounds influence people’s opinions and actions
• Developing the FÉROCE brand
• How YouTube comments reveal just how different each rider’s lens can be
• Embracing imperfection on camera and letting go of perfectionism as a creator
• How motorcycle events help to create community
• Sharing stories on the FÉROCE podcast: “MotoGo Cleveland” program by Skidmark Garage
📲 Connect with Annick Magac on Instagram
🌐 Follow FÉROCE on YouTube or Instagram
🔔 Subscribe for more stories and strategies from inside the motorsports world
“Now, as far as the Live Fiercely, I think that motto is also in, like I said earlier, the way I view life and wanting to inspire people to live fiercely. The podcast is about showing what is available and what you could be capable of doing. And you don’t have to ride to listen to the podcast. A lot of the stories are just about people doing very cool things. It’s about inspiring people to just, you know, get off your phone, go outside, go to an event, go do something. Like, we’re just all too trapped in the normal day to day… go to work, come home, make dinner, deal with the family or whatnot, cut your lawn. All these things. There’s more to it, and I wanted the brand to really embody that.”
-Annick Magac, FÉROCE Podcast Host
