Dirt Wheels Magazine Editor
From dirtbikes to Banshees to Baja, Jeff Henson has lived the evolution of the powersports world. In this episode, host Heather Wilson Schiltz chats with the Dirt Wheels Magazine editor about his wild first race, where ATVs and UTVs fit into today’s powersports world, and what it’s really like behind the scenes of industry media.
Plus, get the scoop on his latest project: Quadcast, a new podcast focused on grassroots racing and OEM insights.
🎧 What You’ll Hear:
• Jeff’s first ride on a Yamaha Banshee—and how it changed everything
• The story behind his first race ever… in Baja
• Life inside Dirt Wheels Magazine and powersports journalism
• What ATV and UTV fans want and how the industry is responding
• Why Quadcast is bringing much-needed attention to amateur racing and insider stories
• Old-school nostalgia, new tech, and where the future of powersports is headed
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“A week before the race, one of their team riders got really sick and had to back out. And they just came to me and said, ‘Hey Jeff, you’re riding now.’ I was like, ‘What?’ I’ve never even been on a motocross… Well, I had been on a motocross track just for fun on a Banshee, which really isn’t a motocross quad. Baja was a whole different deal. That was my first ATV race ever. It was my first race ever.”
-Jeff Henson, Dirt Wheels Magazine Editor
